Kaleidsocope: From Fundraising to Show
As Creative Director & Head of Fundraising for Kaleidoscope, I led a team of 15 to organize Kingston School of Art’s Year 2 exhibition. Over three months, we raised £6,000 through art sales, bake sales, and music events, with support from KU Backer and a loyalty points system that drove engagement. I oversaw branding, exhibition design, and social media marketing, growing our Instagram following to 1,000+ within a month. Collaborating closely with my team, I managed curation, space planning, and set design to ensure a seamless visitor experience. We transformed Fusebox into an immersive exhibition showcasing 40+ artworks, film screenings, 3D prints, and a sellers' market, attracting 150+ visitors daily. Through effective teamwork and strategic planning, we successfully turned an ambitious vision into a vibrant, well-executed event.
Client
Kingston School of Art
DELIVERABLES
Fundraising strategy and execution (securing £6,000+) Event branding and marketing materials Exhibition design, Curation Coordination of the Kaleidoscope Shop (Sellers Corner) Team management and leadership Social media marketing and Branding (Facebook, Instagram, Tiktok) Project Management, Communication, and Coordination Design and production of all display elements (signage, displays, and props)
Year
2023
Role
Creative Director & Head of Fundraising
