INGLOT COSMETICS: Circus of Beauty Campaign

For the Circus of Beauty summer campaign, I designed a vibrant makeup collection featuring eyeliner, highlighter, a palette, mascara, and lip stain, inspired by the circus theme. I developed a cohesive visual identity, creating shop window and display stand elements to enhance the in-store experience. The campaign also included a makeup competition with Hungarian celebrities and beauty influencers to boost engagement. The collection was sold in all INGLOT stores across Hungary during the summer of 2021, combining product design, in-store displays, and social media to create a memorable campaign.